It's Not About Time, It's About Priority

It's Not About Time, It's About Priority

How often do you think in a day that you don’t have enough time to play with your child? That you don’t have enough time to spend with your wife? That you don’t have enough time to start exercising? To start eating better? To join a social club? I’ll bet at least once a day you have a similar thought. If only you had the time.

What you are really saying or thinking is that it’s not a priority. You can’t make the activity a priority. Cut the crap. Don’t ever say “I don’t have the time.” Own up to what you are really thinking. You don’t want to make it a priority. That’s all it is. Time is really the only scarcity left.

I really like what Pick The Brain writes on this topic:

In many ways time is more valuable than money. You’ll always have the opportunity to make more money, but once time has been spent it’s gone forever. When you think of time as a commodity, and all of your actions as investments, it changes the way you approach every day decisions.

So the next time someone wants you to do something, either do it or respond that it’s not a priority at this moment in your life. Doing this will force you to consider that the way you spend your time is an investment in the future. Time truly is a commodity. After all, we all have only 24 hours a day.

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