Make Small Deposits Into the Bank of Success

You’ve undoubtedly heard about the emotional roller coaster that entrepreneurship has associated with it. One day you look at your sales sheet and sales are up 250%; time to pop the bottles of champagne! Three weeks later your sales are down 300%; you start to question whether what you’re doing even matters. In short, at times entrepreneurship is wonderful, at times it sucks and you want to pull your hair out.

I’m coming to the realization that to be successful in business, at the very least, you need to be focused, committed, and motivated. That’s just the required minimum.

One technique that I think can help to keep you motivated is to consider your large goal as the “bank of success.” It’s possible to make withdrawals and deposits into this bank. It’s imperative to have metrics for this bank of success. Let’s say that your bank of success is related to fitness. Putting a deposit into this bank might be lifting weights or running. Taking a withdrawal might be eating McDonalds. The metric might be your weight or body-fat percentage. Your bank of success could also be your business. A deposit might be writing some code, contacting an important customer, or creating a marketing campaign. A withdrawal might be doing something else with your time where you could be making deposits. Your metrics might be your sales numbers, website hits, or profits. It doesn’t matter. What matters in the mindset of thinking that each action you do can either be a small deposit into the bank of success or a small withdrawal. But developing this mindset should help to keep you motivated and focused.

What do you think?